Have you ever noticed how skincare has become more than just a routine in Dubai's lifestyle? With the city’s unique climate, transforming lifestyle, and exposure to global beauty trends, consumers are frequently searching for the right beauty products and routines that actually work for them. This is where skincare influencers come in. They do share authentic reviews, make it easier for consumers to choose, and guide the audiences in understanding which products are truly worth investing in through their honest suggestions. That allows them to take the genuine feedback from the trusted voice of top skincare influencers.

As research shows that nearly 70% of UAE college students rely on social media influencers while deciding which beauty and skincare products to purchase. Because of that Brands in the Middle East are partnering with skincare influencers to use their credibility to connect with their targeted audience. This strategy not only helps brands in building massive brand awareness but will also drive conversions and ROI.

In fact, a recent survey found that over 81% of brands experienced that influencer campaigns delivered massive ROI and higher sales as compared to traditional ads. With such proven success, skincare brands that are aiming to stand out in Dubai's competitive market are now collaborating with influencer marketing agencies in Dubai to create and execute impactful influencer campaigns that should align with their business objectives and authentic engagement, ensuring impactful storytelling and long-term growth.

Hence, realizing the growing impact of skincare influencers, GIMA, the leading influencer marketing agency in Dubai, has prepared the list of the top skincare influencers in the UAE, backed by thorough research and valuable insights.

Let's get into detail about these best skincare influencers!

Top 10 Skincare Influencers in Dubai, UAE

  • 1. Aika

    Aika
    Followers: 53K
    Engagement Rate: 1.07%

    Aika is a Dubai-based skincare and beauty influencer. She also showcases the UAE lifestyle through her engaging content, trends, tips, and inspiration for living well. Her authentic approach connects with audiences seeking both beauty and lifestyle guidance.

  • 2. Dr. Afaq

    Dr. Afaq
    Followers: 264K
    Engagement Rate: 1.80%

    Dr. Afaq is one of the best skincare content creators in Dubai and also a skin specialist. She is the founder of Beyond skin clinic, specializing in dermatology, beauty and skincare. She shares easy to follow skincare tips, beauty treatments, and product advice on Instagram in Arabic. She is also Known as one of Dubai’s top skincare influencers, as she helps her followers take better care of their skin every day.

  • 3. Fizara

    Fizara
    Followers: 264K
    Engagement Rate: 1.80%

    Fizara is a UAE based skincare influencer, with additional content on fashion and makeup. She shares content on skincare tips and beauty product recommendations, which her audience really follows regularly, and that results in achieving healthy and glowing skin.

  • 4. Shakiba Azemati

    Shakiba Azemati
    Followers: 755K
    Engagement Rate: 1.74%

    Shakiba is a popular skincare and lifestyle influencer in dubai. She shares content on beauty tutorials and products, lifestyle trends, and daily skincare routines. Even Shakiba has collaborated with top brands like Sephora Middle East and Beauty of Joseon.

  • 5. Maya

    Maya
    Followers: 1.2M
    Engagement Rate: 1.09%

    Maya is a well-known skincare and beauty influencer from dubai. She shares skincare routines and makeup tutorials with her audience over different social media platforms. She is the founder of @mynethelabel and has collaborated with top big brands like Betadine and Yves Saint Laurent Beauty. Her content inspires and related with young women across the middle east origin, which makes her a trusted voice in the beauty and wellness industry.

  • 6. Nipun Kapur Sohal

    Nipun Kapur Sohal
    Followers: 1.2M
    Engagement Rate: 1.40%

    Nipun is a leading skincare influencer in Dubai and a certified skincare consultant. She shares expert tips, skincare and beauty tips and product recommendations in a detailed and engaging manner. Being Active over multiple platforms, Nipun is a trusted source for all skincare products or information; also, she is admired by her growing community of followers.

  • 7. Ahmad Elmolla

    Ahmad Elmolla
    Followers: 1M
    Engagement Rate: 1.17%

    Dr. Ahmad is a famous skincare content creator in dubai, guides his audience about effective skincare routines. On Instagram, He shares informative tips and product advice and solutions for various skin concerns. His in-depth knowledge and detailed approach makes him one of Dubai's top skincare influencers.

  • 8. Aliya Fatima

    Aliya Fatima
    Followers: 135K
    Engagement Rate: 1.11%

    Aliya Fatima is a popular digital creator based in dubai and sweden, she specializes in making content about makeup tutorials, skincare and modern trendy fashion. She shares her creative content over multiple platforms such as @bridesbyalyy, @afcouture.ae, and @aliyaandfahim. Aliya has already made her name as a trusted influencer in Dubai's beauty and fashion industry.

  • 9. Dana Turki

    Dana Turki
    Followers: 34.6K
    Engagement Rate: 1.09%

    Dana Turki is a lifestyle and skincare influencer from dubai and a co-founder of Danashop UAE. She is known for her creative and engaging content that covers beauty, fashion and daily lifestyle trends. Dana actively collaborates with brands and can be reached via DMs.

  • 10. Doaa Alnajjar

    Doaa Alnajjar
    Followers: 196K
    Engagement Rate: 1.40%

    Doaa Alnajjar is a famous certified makeup artist and a skincare specialist based in Dubai. She loves sharing content about fashion, makeup tutorial and innovative lifestyles through her content.

Conclusion

As Dubai’s beauty and wellness industry continues to growing skincare influencers are becoming an essential bridge between brands and consumers. Their expert tips, honest reviews and relatable content are not only guiding people toward better skincare choices but also setting new trends in the dubai region. For both audiences and brands, these creators are shaping the future of skincare in the UAE with authenticity and their influence.

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