Dubai is a dream destination for food lovers. Whether one wishes to relish a traditional Emirati meal or enjoy a sky-top French dining experience? The city has countless opportunities to try food from every part of the world in the most exciting and new ways.
And this has made Dubai the world’s second leading capital for food restaurants and culinary arts. If this alone is not enough, the major food festivals in the UAE, like the Dubai Food Festival, the Sharjah Food Festival, and the famous Global Village, which lets people explore a variety of flavours and helps with the expansion of the industry.
And what is making the food scene in Dubai even more exciting? The famous food influencers in Dubai are travelling around the country and sharing their drool-worthy experiences and delightful food journeys with their community. More importantly, they are trusted for the food and dining spot choices by the food lovers in the UAE, showing their influence on customers' preferences (PMC).
What’s truly exciting is that, with such a strong influence of food influencers, 92% of global brands are leveraging their reach and potential to make authentic connections to enhance their engagement, trust, and conversions.
As the leading influencer marketing agency in Dubai, GIMA has researched the list of top food influencers in Dubai based on factors such as influence, followers, audience engagement, and more. Food brands in the Middle East can explore and partner with them and achieve their goals.
Let's get into the list of top food influencers in the UAE in detail!
List of Top Food Influencers in Dubai
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1. Amaury Guichon
Followers: 17.1MEngagement rate: 4.48%Amaury Guichon is a food influencer and famous chocolatier. He is well known as the Chocolate Guy for his pastry designs and chocolate sculptures. His chocolate motorbike post has received a million views. Food enthusiasts love to enjoy his chocolate creations. He had collaborated with brands including Minecraft, Qatar Airways, and Baileys.
Guichon was a judge on MasterChef Australia. Rihanna had appointed him to make a giant Lego sculpture of ASAP Rocky.
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2. Cook Mag
Followers: 8MEngagement rate: 1.75%Cook Mag is a food influencer and culinary expert who loves sharing his innovative recipes and cooking skills. She owns Cook Mad Ads, which offers services for culinary brands. She shares her amazing kitchen hacks, cooking techniques, and innovative food recipes, mostly focused on sweet treats.
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3. Mr. Taster
Followers: 2.1MEngagement rate: 1.54%Mr. Taster is an Iranian food influencer and vlogger who has a food-loving audience all around the world. He is well known for travelling around the world and finding out the amazing tastes and dining experiences. His detailed content helps his audience to make better decisions with their next dining choice.
He has worked with famous hotels in Dubai, like the Marriott Hotel and the Sheraton Dubai Creek Hotel, and many more. He is a gourmet enthusiast whose content is much admired by his food community.
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4. Burak Ozdemir
Followers: 53MEngagement rate: 1.33%Burak is a famous Turkish chef and philanthropist. He loves discovering and sharing different flavours from different cultures. He has restaurants in Dubai, Istanbul, Jordan, and Bahrain, where food lovers can enjoy his amazing Turkish delights.
He has restaurants in Dubai, Istanbul, Jordan, and Bahrain, where food lovers can enjoy his amazing Turkish delights.
Chef Burak's pleasing personality, radiating happiness and making authentic connections with the audience have millions of fans.
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5. Gurkan Topcu
Followers: 17MEngagement rate: 1.07%Gurkan is a famous chef, basically from Turkey, famous for his steak cooking skills. He has his restaurant, Steak Food By Gurkan, in Istanbul. He has shown his cooking skills on TV shows like Fire Game with Gurkan Chef on BluTV.
He has also written a cookbook named Gurkan Recipes. The audience loves to indulge in his innovative cooking techniques and variations with steak.
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6. Kaoutar Errabili
Followers: 609KEngagement rate: 26.28%Kaoutar is a Moroccan food influencer living in Dubai. He loves sharing her passion for cooking and baking with food lovers. Her Instagram feed is a happy place for sweet tooth lovers, which shows mouthwatering desserts.
She shares her food journey through Dubai with her food-enthusiastic community. Her YouTube channel, Kooki Loves Cooking, shows her immense love for cooking experiments.
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7. Chadrazad's Cuisine
Followers: 806KEngagement rate: 1.33%Known as a baker and the founder of Shahrazad’s Cuisine Bakery, she shares her recipes for delicious cookies, cakes, sugar-free desserts, etc. She shares her recipes in an easy way, which makes baking easy for her followers. Her cake decoration ideas, lunchbox menus, and challenges are very much loved by her audience.
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8. Abdulaziz Ahmed
Followers: 1.1MEngagement rate: 1.39%Abdul is a famous food influencer in Dubai. He shares a variety of recipes and cooking tips for his food-loving followers. He has collaborated with many famous brands, including Maggi, Al Marai, Americana, Shan Foods, and more.
As he focuses on multiple cuisines, he can connect to a large audience who love to experience food.
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9. Chef Shaheen
Followers: 4.3MEngagement rate: 1.01%Being a famous food influencer and chef who loves experimenting with different spices, ingredients, etc, he shares his experience in preparing a variety of foods, including ice creams, soups, pancakes, etc., and he shares top-class, delightful content for his food enthusiast crowd.
He is much admired for his expertise in crafting full-course meals with affordably priced ingredients.
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10. Ahmed Mohamed Younes
Followers: 794KEngagement rate: 1.03%Known as a popular food influencer who shares his cooking skills and unique recipes of different cuisines, he has an audience from every part of the country. He makes cooking and baking very interesting and engaging for his followers. His videos are simple and easy, and loved by his audience with Dubai's food culture.
Younes' followers love his experiments with food, which inspire them to enjoy and consider cooking with a new perspective.
Conclusion
As we conclude, we can see that food influencers in Dubai are followed and trusted by food lovers when it comes to finding the best food experiences in the city. They share their daily food finds, reviews, and often healthy food menus and recipes with their followers.
Partnering with these food influencers can help food brands in the UAE to utilize their strong influence and ability to make authentic connections to increase brand visibility and build trust and credibility, leading to an increase in conversions and brand recognition.
We at GIMA help food brands in the UAE to connect with the most trusted food influencers in the region to boost their visibility, build genuine customer loyalty, and make their brand truly unforgettable.
Ready to take your F&B brand to the next level? Partner with GIMA and let the most trusted voices in the food industry put your brand on the radar.
Start your journey with us now!