In recent years, female influencers in Dubai have been revolutionizing the influencer marketing industry with authenticity and real impact. With their voices, relatable storytelling, and diverse content creation, they are not just building up loyal communities but also setting up new benchmarks for brand collaborations more effectively. From lifestyle and beauty to fitness, finance, and technology, women are leading conversations across different industries and driving meaningful engagement.
Female influencers always stand out for their unique ability to connect on a genuine and emotional level with their audience. They share real-life experiences and build trust through transparency and foster a sense of community that goes beyond transactional engagement.
For Dubai brands, collaborating with female influencers offers stronger and long-term connections with audiences, which result in boosting brand awareness, credibility and higher conversion rates. Their influence is mainly strong in decision-making categories like fashion, beauty, wellness, and even family-oriented products, where trust and reliability play an essential role. As a result, brands are increasingly recognizing the value of female-led influencer collaborations, not just as marketing tools, but as strategic drivers of trust, growth, and cultural relevance in a competitive market.
Therefore, recognizing the growing importance of these female influencers in Dubai, GIMA—the leading influencer marketing agency in Dubai—has prepared the list of top female influencers in the Middle East. These following creators are not only creating the digital trends but also driving meaningful brand collaborations across different industries.
Now, let's get into detail about these top female influencers in dubai !
List of Best Female Influencers in Dubai, UAE
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1. Banen Naem
Followers: 65.2KEngagement Rate: 1.66%Banen Naem is a Dubai-based fashion, beauty and lifestyle influencer who is known for her elegant and aesthetic content over social media platforms. Her Content mainly consists of beauty tips, fashion trends, and luxury product reviews. Banen content connects with audiences who are looking for both style ideas and beauty recommendations.
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2. Raghad
Followers: 7.3MEngagement Rate: 2.64%Raghad is one of the UAE’s most popular female influencers, who is loved for her attractive reels, unique fashion sense, and easy-to-follow makeup tutorials and skincare tips. Big brand names like Sephora, Sheglam, Dior, and Honor Arabia have already collaborated with her, making her a go-to choice for beauty and lifestyle brands.
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3. Sarah Essam Alwari
Followers: 8MEngagement Rate: 5.11%Sarah Essam Alwari is the most popular female influencer in dubai, UAE. Sarah mainly makes content around travel, beauty, lifestyle, family and more. Some of her most popular content features her husband, Ghaith Marwan, in which they share humorous skits and challenges. Sarah has worked with top brands like Huawei, Maybelline, Ajmal Perfumes, and Garnier, etc.
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4. Azza Zarour
Followers: 6.1MEngagement Rate: 2.39%Azza Zarour is a well-known Singer and lifestyle content creator from dubai, UAE. Beyond her vibrant lifestyle content, she is also a presenter, model and proud mom. With a Strong Presence over YouTube and social media platforms, azza has collaborated with top big brands which are Dior, Honor Arabia, Huawei, etc.
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5. Taim AlFalasi
Followers: 4.7MEngagement Rate: 1.01%Taim AlFalasi is a famous Emirati blogger and a digital creator; she is known for her engaging content based on food, travel, and lifestyle niches. Being the host of the show The Taim Show, she brings fresh information and audience conversations to her audience. With her strong influential presence, she continues to inspire and connect with her audience across the UAE and beyond.
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6. Safia Mansoor
Followers: 338KEngagement Rate: 1.22%Safia is an award-winning travel and food blogger from dubai, she has explored almost 31 out of 195 countries, capturing local cultures and cuisines beautifully along the way. She has been Recognized as Filmfare Travel Influencers of the Year (2023 & 2024, UAE); she transforms every journey into an inspiring story, bringing wanderlust and flavor to life through her authentic storytelling content.
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7. Amna Al Qubaisi
Followers: 361KEngagement Rate: 3.59%Amna AI Qubaisi is the first Emirati female racing driver, making history as she takes on some of the biggest motorsports stages. From winning the F4 Trophy in 2019 to competing in F3 Asia and FIA championships, she continues to inspire a new generation of racers. With every race, she proudly represents the UAE and Morocco while breaking barriers and setting up new standards for women in racing.
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8. AlReem Saif
Followers: 289KEngagement Rate: 1.08%AlReem Saif is an Emirati-Qatari creator based in Dubai; she loves sharing content about fitness, fashion, beauty and travel. She is also the host of the podcast @swalffriends, where she connects with the audience through engaging conversations.
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9. Aaisha
Followers: 164KEngagement Rate: 1.27%Aaisha is a famous Dubai-based content creator; she loves to make content on fashion, fun, lifestyle, food and even everyday moments of her life. Aisha is an engineer by profession but also known as Dubai’s go-to “where to eat” and “what to do” guide, as she helps the people to discover the best food spots through her content.
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10. Saira Majeed
Followers: 59.3KEngagement Rate: 1.45%Saira Majeeb is a UAE licensed famous influencer and blogger; she beautifully shares her journey lifestyle, trendy fashion, and motherhood through her content. With roots from both the UAE and Pakistan, she loves to learn, exploring and share her new experiences to inspire and engage with her audience.
Conclusion
The top female influencers in Dubai, UAE, have become key partners for brands that are looking to engage and connect with their diverse and targeted audiences. With their strong digital presence in dubai, innovative storytelling and trendsetting content, they are the ideal collaborators for brands that are aiming to boost visibility, build trust, and drive meaningful engagement, resulting in higher ROI for them in Dubai's dynamic market.