Top Automobile Influencers In Dubai, UAE (2025)

Dubai’s automobile industry is loud, apparent, and hard to overlook. Showrooms, exhibitions, and a constant parade of luxury cars make automobiles part of the city’s daily backdrop. Over the years, this growing fascination with cars has also brought forward automobile influencers who help maintain the automobile industry’s momentum in Dubai.

These automobile influencers in Dubai share test drives, detailed walkarounds, and honest takes on the latest models across Instagram. Their content keeps car enthusiasts updated on what’s new and what’s trending in the UAE automobile industry. Additionally, big industry events like Automechanika and the Dubai Motor Show have also helped propel the UAE automobile industry.

Those videos of automobile influencers in the UAE shape decisions and considerations and help buyers make an informed decision.

As a matter of fact, about 78% of buyers use social media when researching a vehicle, and more than 70% of shoppers say video and online reviews influence dealership choice (Facebook and Flu). Hence, filmed test drives, clear walkarounds, explainers, and honest reviews guide people from curiosity to booking a test drive.

For brands, that adds up fast: broad awareness, launch amplification at events, and measurable consideration that shortens the path to purchase.

Not to mention, Dubai creators also pair regional reach with local credibility, as global names bring audiences and local hosts bring language and cultural trust, which makes influencer partnerships a practical marketing asset in the Middle East.

All in all, our top influencer marketing agency in Dubai has compiled a list of the best automobile influencers in the UAE so your brand can partner with the best ones that match their goals, audience demographics, and values.

List of the Best Automobile Influencers in Dubai, UAE

• 1. Benoit Fraylon

  Followers: 5 M

  Engagement Rate: 5.64%

  Benoit Fraylon, better known as LeMansHeroes, is a French automotive designer and content creator who has made his mark in the Middle East car scene. Based in Dubai, he has worked as Creative Director at W Motors, the brand behind the iconic Fenyr SuperSport. His Instagram is a blend of supercar aesthetics and racing culture, where he shares his passion for endurance racing and the artistry behind high-performance machines.

• 2. Kasia Vuorinen

  Followers: 4.9 M

  Engagement Rate: 0.59%

  Kasia Vuorinen, known online as Queen of Supercars, is one of the most famous Automobile Influencers and an entrepreneur whose brand blends high-end cars, fashion, and luxury lifestyle. In her Instagram content, Kasia features exotic machines at racetracks in the UAE. She has driven cars like the Lamborghini Huracan Super Trofeo, Audi LMS GT2, various McLarens, Aston Martins, Ferraris, Formula 4 cars, and more.

• 3. Car Expert

  Followers: 6.1 M

  Engagement Rate: 1.26%

  Hands down, one of the best automobile content creators in the Middle East is Car Expert. He shares high-end and exotic cars content, showcasing them, driving them, and even comparing them. This aligns with the luxury car culture in Dubai. Additionally, Car Expert uses storytelling and high-quality visuals to show off both exterior design and driving experiences, which helps build trust and excitement among his followers.

• 4. Tony Kairouz

  Followers: 2.9 M

  Engagement Rate: 4.73%

  Tony Kairouz is a Dubai-based lifestyle, travel, and automotive content creator who mixes luxury cars with travel, adventure, and high-end visual storytelling. He shares exotic/supercars, test drives, and luxury car experiences. He puts emphasis on quality imagery and aspirational settings, like the kind of content that gives the audience a feel of adventure, combined with the luxury car lifestyle.

• 5. Ahmed Mansour

  Followers: 1.5 M

  Engagement Rate: 0.97%

  Ahmed Mansour, known as Ahmed Amwell, operates at the intersection of luxury cars, entrepreneurship, and an aspirational lifestyle. His content is heavily centered around supercars and exotic vehicles, like showing off his collection, posting about his rentals, and giving his audience access to rare models. He runs Luxury Supercar Rentals Dubai, one of the largest such rental companies, and uses his Instagram feed to showcase vehicles like Lamborghinis, Ferraris, Rolls-Royces, etc.

• 6. Kareem Deeb

  Followers: 1.6 M

  Engagement Rate: 0.30%

  Kareem Deeb, co-founder of ArabGT, is one of the most dynamic automotive creators in the Middle East. Known as “The Guy Who Drove Your Dream Car,” his content centers around luxury and performance vehicles, usually captured in thrilling stunts and high-energy driving sequences. Beyond the wheel, Kareem brings in elements of lifestyle and fashion, giving his Instagram a polished, aspirational feel that connects both with hardcore car fans and a wider lifestyle audience.

• 7. Saygin Yalcin

  Followers: 1 M

  Engagement Rate: 0.99%

  Saygin Yalcin is one of the top automobile influencers in Dubai. He shares his own car collection, rare and luxury vehicle models, and also reflections on the beginnings of his business tied to a specific car. His car collection includes high-end machines such as Ferrari LaFerrari, Lykan Fenyr, Lamborghini Aventador, Rolls-Royce Wraith, Mercedes AMG G63, Maybach S650, etc.

• 8. Suhaib Shashaa

  Followers: 992k

  Engagement Rate: 0.47%

  Being one of the best automobile influencers out there, Suhaib’s feed is a rich mix of supercar content, car reviews, automotive news, and lifestyle that appeals to car enthusiasts in the Arabian Gulf. He regularly posts high-quality content of rare and luxury vehicles, test drives, and information on performance and specifications. He also ties in fashion, style, and personal taste, matching what he’s wearing with the cars and settings to give a fuller luxury lifestyle narrative.

• 9. Bunny Biker

  Followers: 399k

  Engagement Rate: 1.97%

  Bunny Biker is primarily a motorcycle and biker content creator based in Dubai, UAE. He also covers the automobile scene in Dubai more broadly, including crossovers with cars, the latest vehicle models, automotive events, and collaborations in the vehicle/mobility space. His content appeals to both biking enthusiasts and general auto lovers.

• 10. Arabian Gazelles

  Followers: 181k

  Engagement Rate: 2.21%

  Arabian Gazelles is the world’s first all-women supercar owners’ club, based in Dubai, founded by Hanan Mazouzi Sobati. Their Instagram content showcases glamorous yet powerful visuals of women driving, owning, and enjoying supercars (Porsches, Lamborghinis, Bentleys, Rolls Royces, McLarens, etc.) They also spotlight the automotive lifestyle, like the style, social events, drive-and-stay weekends, charity rallies, and other experiences.

Before You Go

Automobile influencers in Dubai share their experience and expertise in the automobile industry through reviews, walkthroughs, detailed explainers, and test drives that bring every model to life. Their content helps audiences understand performance, design, and value. For automobile brands, collaborating with these creators in the Middle East can help them reach genuine car enthusiasts through trusted and credible voices.