Micro Influencers in Saudi Arabia are making a bigger impact through creating genuine connections and relatable content for the audience. These influencers may not have millions of followers, but what really makes them stand out from others is the trust they built with their audience. From beauty and lifestyle to fashion, food and fitness, these Saudi influencers are shaping recommendations, their opinions, driving genuine conversations and even influencing how people can make the purchasing decision.
In Saudi Arabia, social media platforms are becoming a major part of consumers' everyday life, and here micro influencers in Saudi Arabia are playing a vital role in shaping what people should buy. From trying out the latest skincare products and visiting a trendy cafe to reviewing the new tech gadgets, people are turning towards these influencers for honest reviews and recommendations. Moreover, beyond sharing product reviews, many of these creators entertain, inspire and share authentic stories that showcase Saudi Arabia’s local culture, creativity, and modern way of life, connecting with audiences far beyond the Kingdom.
If you're a brand, looking to expand your business in Saudi Arabia, then collaborating with micro influencers can be the most effective way to connect with the local audience, while providing you higher ROI in the long term.
Therefore, GIMA, a leading influencer marketing agency in Saudi Arabia, has compiled the list of top micro influencers in KSA, focusing on their content quality, engagement rate, and followers base. Now, let's get into more detail about these creators who are making a bigger impact in Saudi Arabia's industry.
List of the Top 10 Micro Influencers in Saudi Arabia, KSA
-
1. Najwan
Followers: 74.6KEngagement Rate: 1.09 %Najwan is a famous health and beauty micro influencer based in Saudi Arabia, KSA. She shares content around skincare tips, health and wellness advice and lifestyle information under her motto “Glam & Gains.” She connects with audiences across Dubai, which makes her a trusted voice in the health, skincare, and fitness Industry.
-
2. Faisal Alshomrai
Followers: 80.3KEngagement Rate: 1.55%Faisal Alshmorai is a well known micro influencer from Saudi Arabia, who is known for his amazing presence in the fitness and sports Industry. On Instagram, Faisal shares posts about gym routines, fitness, and effective workout tips with his audience to stay active and healthy. He has collaborated with top brands like My Healthy Way, where he connects with his niche fitness community in a genuine and impactful way.
-
3. Bodour
Followers: 22.2KEngagement Rate: 0.96%Al-Rashid, a leading micro-influencers in KSA. Her content mainly includes lifestyle and travel, featuring her journeys to destinations like Doha, the UAE, Bahrain, England, and Montenegro. With an impeccable sense of aesthetics, her feed stands out for its visually appealing photos and videos that effortlessly connect with her audience.
-
4. Amar King
Followers: 27.8KEngagement Rate: 1.02%Amar king is a popular micro and comedy influencer based in Saudi Arabia. He makes content which is mainly based on trending topics, daily life situations, and real-life humor. He regularly uses funny filters to make his videos more entertaining and interesting. As he creates content in Arabic, it shows that he focuses on connecting with a specific audience who really enjoys his style and language.
-
5. Razan AlSadig
Followers: 24.7KEngagement Rate: 0.84%Razan alasdig is a leading beauty content creator in Saudi Arabia, KSA. She is also the founder of @razelan_fashion, a brand that shows her passion for style and creativity. She shares captivating content on fashion and lifestyle with her audience. Her posts include modern trends, elegant looks, and authentic moments, which makes her a rising micro influencer in the Middle East fashion industry. Razan actively collaborates with brands through business inquiries via DMs.
-
6. Antrouha
Followers: 14.4KEngagement Rate: 0.75%Antrouha is a famous micro influencer in Saudi Arabia, who is well known for sharing lifestyle and fashion content on Instagram. He creates stylish lookbooks, offers easy to follow styling tips and talks about men’s style in an easy and relatable way. His great sense of fashion has helped him work with top brands like Guess, SHEIN, and Swap Shop, making him a popular name in the fashion community.
-
7. Life Crash
Followers: 29.5KEngagement Rate: 1.45%Life crash is a Saudi Arabian popular micro influencer, who is known for sharing entertaining and relatable content with his audience. He creates short, humorous videos filled with relatable moments, local cultural insights. Through his witty skits and cultural observations, he connects with his audience by turning daily life experiences into moments of laughter and enjoyment.
-
8. Maram Alnahla
Followers: 69KEngagement Rate: 2.10%Maram Alnahla is a best micro influencer from KSA, who loves sharing content on fashion, beauty and makeup. On her social platforms, Maram shares beauty tips, trendy fashion outfits, and latest styling ideas that feel real and relatable, making her a favorite among her social media followers.
-
9. Hasan Ahmad
Followers: 41.8KEngagement Rate: 2.34%Hasan Ahmad, who is known on instagram as @i7snov, is an amazing Saudi Arabian micro influencer, who beautifully makes content on travel, architecture and photography. His Instagram feed is filled with stunning photos of Saudi Arabia’s modern buildings, beautiful landscapes, and cultural spots.
-
10. Kyojin
Followers: 85.6KEngagement Rate: 1.78%Kyojin.99 is a famous Instagram micro-influencer based in Saudi Arabia who focuses on wellness and cat care. Through her content she shares helpful tips, and trusted product recommendations to support cat owners in providing the best for their pets. Her content, filled with adorable feline moments, promotes responsible pet care and a happy, healthy lifestyle for cats.
Conclusion
Partnering with top micro influencers in Saudi Arabia provides brands a long-term growth opportunity. These influencers maintain close, trust-based relationships with their audiences, while making their recommendations more authentic and impactful than the large-scale celebrity endorsements. As the social media industry in Saudi Arabia will continue to expand, especially on platforms like TikTok, Instagram, and Snapchat, micro influencers are becoming key drivers of meaningful engagement and purchase decisions.
For brands that are willing to build credibility, strengthen community presence, and achieve sustainable ROI in the KSA market, partnering with micro influencers isn’t just a short-term campaign strategy, it’s a smart, and a long term future-focused investment.